Seattle-Based Brand Introduces New Flavors, Packaging, and Caffeinated Line Extension
Preston, WA (May 1st, 2019) Talking Rain Beverage Company is excited to announce the launch of their new Live Northwest Drink Northwest campaign to support the brand’s rollout of new packaging, flavors, and a line extension.
The new Talking Rain Sparkling Water® now features a more modern packaging for its 12 oz cans, along with the introduction of three new flavors including Grapefruit, Mountain Berry, and Black Cherry.
Talking Rain Sparkling Water will also be launching a new line extension, Talking Rain +Caffeine, a naturally flavored sparkling water with zero calories, zero sweeteners and zero sodium. The sparkling water is given a boost with 50mg of caffeine sourced from coffee beans. This new line is slated to hit stores on a regional scale in May and will be available in sour apple, blood orange, passionfruit and summer melon.
An iconic name in the Seattle-area, Talking Rain Beverage Company has been producing sparkling water in the Pacific Northwest for over 30 years. With the growth of the flavored sparkling water category averaging $2.2 billion in sales in a 52-week period ending December 1, 2018, Talking Rain was inspired to give its heritage brand a refresh while embracing the people and places that give the brand its unique personality. A symbol of times that brings family and friends together, Talking Rain has chosen to kick off the new campaign by bringing together local pacific northwest vendors, long-time customers, retailers and distributors, and its philanthropic partners.
The brand will debut the new line extension at a launch party in Seattle’s SODO neighborhood this May. Guests are invited to celebrate the brands 30-year heritage while ushering in the new campaign by enjoying signature Talking Rain cocktails served from farm-to-bar mobile cocktail service, Happy Camper Cocktails. Additionally, guests can enjoy complementary whiskey tasting, wine from the private cellars of Greg and Stacy Lill with Chateau Lill, pacific northwest inspired appetizers and a live show from local Seattle band, The Moondoggies.
About Talking Rain Sparkling Water
Nestled in the foothills of the Cascade Mountains, Talking Rain Sparkling Water® offers pure refreshment with a hint of flavor. For over 30 years, we’ve been capturing the essence of the Pacific Northwest so that with every sip you can indulge in the rejuvenating powers of the region’s mountain mists. Live Northwest. Drink Northwest.
For more information about Talking Rain and Talking Rain Products, please visit www.instagram.com/talkingrainwaters, www.facebook.com/talkingrainwaters, and www.TalkingRainWaters.com